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Awareness advertising campaign

The Tax Agency has launched a new awareness campaign against fraud: “It’s not magic, it’s your taxes.”

With the aim of raising awareness among the population about the social value of taxes both for our daily lives and for our common progress, the campaign aims to show various examples of the benefits that the existence of public goods and services financed by everyone offers to specific people.

In line with the Strategic Plan of the Tax Agency, this action seeks to improve voluntary compliance with tax obligations.

The campaign will be broadcast via radio, television, print and digital media, and social media.

Access to the campaign